Huawei could disrupt the competitive dynamic between rivals if the Kirin 9000S expands to cheaper phones.

The Kirin 9000S may not be mass-produced in an advanced process, but with Huawei’s options reduced to almost nil due to export restrictions imposed by the US, its presence is significant. Currently, this chipset powers several models of the Mate 60 series, but a research analyst states that the former Chinese giant should start expanding this SoC to cheaper options in the future.

According to the latest research, Huawei’s market share in China continues to grow, but analysts claim that the proliferation of cheaper models is necessary to disrupt the market.

The Chinese smartphone market fell by 5% year-on-year in the third quarter of 2023, but Huawei is still gaining ground on its rivals in the region. Apple, which has a strong foothold in China, saw a 6 percent year-over-year decline, and some industry observers believed that Huawei’s Mate 60, powered by the Kirin 9000S, was the reason. However, Canalys Research analyst Lucas Zhong says that to disrupt the market, Huawei needs to expand the Kirin 9000S to low- to mid-range models.

The unveiling of Huawei’s Mate 60 series ignited the market. If Huawei expands the new Kirin chipset in its low- to mid-range lineups in the future, it has the potential to disrupt competitive dynamics among leading vendors. Meanwhile, the HONOR X50 series will focus on improved durability as a new unique selling point and accelerate shipments in the third quarter.

Apple’s new iPhone 15 series introduced major upgrades to meet consumer expectations. However, Android vendors have shown ambitions in the foldable category with multiple launches including the Xiaomi Mix Fold3, HONOR V Purse, Magic Vs2, OPPO Find N3 Flip, Find N3 and Huawei Mate X5, offering customers offers in various forms. . Specifications and price range.

However, if the Kirin 9000S is used in low- to mid-range smartphones, Huawei should develop an improved version of the silicon for its next flagship series. According to a previous report, Huawei has three supply chain partners ready to launch the P70 next year, but there’s no word on whether the phone will use the Kirin 9000S or something better.

Currently, SMIC, the Chinese semiconductor company, can only mass-produce the Kirin 9000S due to lack of advanced EUV machinery, so several companies will have to think of something fast if they want to keep this momentum going until 2024. . There were rumors. Huawei is said to be developing a new Kirin SoC on the 5nm process, but there are no updates on the chip, so let’s keep our fingers crossed for what’s coming next year.

News source: Kanaliz